In China, because of the “Great Firewall”, Chinese Internet users can’s get access to those common social media platforms, such as Facebook, Twitter, YouTube, and Google+. However, this does not mean we don’t use social media platforms. In contrary, we are pretty vibrating in social media, just using different ones.
Here are some simple facts:
- 36% Chinese Internet users open social media sites as their portal page to Internet;
- Chinese Internet users spend more time than their counterparts such as Japanese and Americans;
- China has 513 million social media users, which is the largest demographic numbers worldwide.
- The biggest Chinese social media platform has approximately 784 million users mainly in China, compared to 1.01 billion Facebook users in the whole world.
Here is the landscape of Chinese social media platforms:
Retrieved from Cic.
The list below shows some of the most powerful social media platforms in China.